Alan Platt has won every major award in advertising, including a Gold Lion, as copywriter, art director and creative director, for Chiat/Day Ogilvy & Mather, J Walter Thompson, Publicis, Young & Rubicam and Saatchi & Saatchi. His key international brands have included Coca Cola, Perrier, American Express, Lipton, British Airways, Tanqueray, Trident and Kellogg’s, all in New York City. He now works in Asia as creative director of Agoda.